MONTEREY, Calif., February 27, 2012 – With a unique sound all their own, historic Ferraris and their modern-day relatives will take to the race track May 18-20 for Ferrari Racing Days.
“We had a tremendous response to this event last year,” says Gill Campbell, CEO/general manager of Mazda Raceway Laguna Seca. “Ferrari’s have such a loyal following and we had participants and spectators from around the world turn out to see these cars in their natural environment – the race track.”
From the 14-year-old who snuck into a Sports Car Racing Association of the Monterey Peninsula (SCRAMP) volunteer barbecue to the well-respected race car driver he is today, Townsend Bell, will be a welcome sight as he returns to his home track at the American Le Mans Monterey, presented by Patrón May 11-12, 2012.
America’s Car Museum (ACM) and Mazda Raceway Laguna Seca (MRLS) have entered into a reciprocal marketing agreement that provides advertising and display opportunities for the museum during events at the raceway in Monterey, Calif., with similar opportunities for MRLS at the new automotive museum opening in Tacoma, Wash. in June.
Under the five-year agreement, Mazda Raceway Laguna Seca will become the “Official Race Track of America’s Car Museum,” receiving advertising opportunities in museum publications and access to ACM’s Club Auto satellite facilities.
The Coalition of Monterey County Chambers of Commerce held a special reception February 16 to present Gill Campbell, CEO/general manager of Mazda Raceway Laguna Seca with the 2012 Economic Leadership Award. The recognition was for Campbell’s dedicated leadership in economic development and contribution of substantial resources to chambers of commerce throughout the Monterey county region.
Following a successful 2011 season with ABC/ESPN which resulted in a double-digit increase in audience size, the American Le Mans Series presented by Tequila Patrón today unveiled its full broadcast schedule for the 2012 season, highlighted by four live broadcasts, four ABC broadcasts and an entire season of lap-by-lap coverage online.
Mazda Raceway Laguna Seca was among six local businesses honored by the Monterey County Business Council at its 16th Anniversary Gala held this past Saturday. The world renowned race track received an Economic Vitality Award in the tourism category for its ongoing work in attracting significant business revenue and worldwide media exposure to the Monterey Peninsula.
The Yamaha Factory Racing Team completed the first test of the 2012 season at the Sepang International Circuit in Malaysia. Riders Jorge Lorenzo and Ben Spies spent the three track days working to develop the base set up of the 1000cc YZR-M1 ahead of the second Sepang test in one month’s time.